Copywriting Agencies in London

London is home to some of the best copywriting agencies in the world. If you are interested in utilising the services of an agency, find out everything you need to know.

What does a copywriting agency do?

Copywriting agencies produce content on behalf of clients in a broad variety of sectors. Typically they have a roster of in-house writers who produce this copy under the supervision of account managers and editorial directors.

Different types of copywriting agency

There are many different types of agency offering copywriting as a service. Broadly speaking, they fall into these categories:

Dedicated copywriting agencies

As the name suggests, these are firms which focus solely on copywriting. Doing so, allows them to offer arguably the best service for clients. Typically dedicated copywriting agencies have a large internal roster of writers, many of whom will specialise in a particular area.

Here are some of the most renowned dedicated copywriting agencies in London:

Rule of Three
53 Davies Street
Mayfair
London
W1K 5JH.
Telephone: 020 7118 0333
Website: rule-of-three.co.uk

Barnaby Benson
211 Norwood Road
London
SE24 9AG
Telephone: 033 01222 114
Website: barnabybenson.co.uk

Stratton Craig
Ground Floor,
30 Park Street
London
SE1 9EQ
Telephone: 020 3131 7282
Website: strattoncraig.co.uk

Integrated and full service agencies

These agencies offer copywriting alongside a host of other services including web design and marketing. They will have dedicated copywriters on their staff, alongside people with various other skills and disciplines.

You can review some of the best full service agencies at Campaignlive.co.uk

Questions to ask your copywriting agency

The following are some of the things you should check with your copywriting agency before hiring them:

  • Do you have a portfolio and testimonials from other clients who are similar to me?
  • How many copywriters do you have on staff?
  • Will I have access to a dedicated account manager?
  • Are your copywriters familiar with SEO best practice?

Which copywriting agency is right for you?

This depends on your requirements. If you are looking for support simply with copywriting, a dedicated agency is probably the best way to go. If you need support with other areas of a campaign, you may be better served with a fully integrated agency who will be able to add more strategic direction and resource.